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Baby OOTD

OOTD · outfit of the day

What should your baby wear? Ask them.

One tap checks the weather and the room. Then your baby answers, in their own voice, with the outfit and why.

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9:41
Outfit SSam ▾
📍 Amman

Short sleeves, light trousers

Mommy, I should wear short sleeves and light trousers at home, because it's 23° in my room.

👕 Outfit🧳 Plan🧺 Closet💝

Try it: where's your baby?

Why we built it

Every night with a new baby came with the same question: short sleeves or long, and which sleep sack? So we built a button that answers it, in our baby's own voice. Now it's for every baby.

How it works

Three steps. The last one takes a second.

  1. S

    Sam

    3 months old

    🎂 Born 26 June

    💬 Calls you Mommy

    1

    Tell it about your baby

    Their name, their birthday, and what they call you. Advice changes a lot in the first year, so age matters.

  2. ☾

    What should I wear?

    🌤️ 21° outside 🏠 23° in my room 🌙 13° tonight
    2

    Tap the big button

    It checks the weather where you are, how it changes over the next hours, and the temperature of the room.

  3. Short sleeves today, Mommy! It's 23° in my room.
    👶 Short-sleeve bodysuit 👖 Light trousers
    3

    Your baby answers

    The outfit, a drawing of it, and why: at home, for going out, or for sleep, with the right sleep sack.

Bedtime

Dressed for 4 AM, not just for bedtime.

  • The right sleep sack. From the standard room-temperature chart, for how cold the room will get before morning.
  • Safe sleep, built in. Never a hat, a blanket or anything loose in the crib. Too warm is treated as the bigger risk.
  • A nudge if the night changes. If it turns colder than planned, you're told which sack to switch to.

Where our numbers come from

  • 16–20°C is the bedroom temperature the NHS and The Lullaby Trust recommend.
  • Safe sleep rules (on their back, a fitted sleep sack, no hat, nothing loose, don't overheat) follow the American Academy of Pediatrics, the NHS and The Lullaby Trust.
  • TOG ratings follow the standard chart printed by sleep-sack makers.

A guide, not medical advice. Check their chest or the back of their neck: if it's hot or sweaty, take a layer off.

Room temperature → what they sleep in
27°C+
Sleeveless0.2 TOG
24–27°C
Short sleeves0.5 TOG
22–24°C
Short sleeves1.0 TOG
20–22°C
Long sleeves1.0 TOG
16–20°C
Long sleeves, sleepsuit2.5 TOG
under 16°C
Two layers, sleepsuit3.5 TOG
Every room temperature, explained

Everything around the outfit

Small things that make mornings easier.

Free to start. Plus adds planning, the closet, Siri, more babies and more places.

A heads-up before it changes

Tonight's sleep outfit at bedtime, and a ping before it turns colder, hotter or rainy.

🌙

Tonight: Long sleeves, 1 TOG sack now

Mommy, I should wear long sleeves and my 1 TOG sack tonight.

🧥

Getting colder now

Heads up, Mommy: it'll feel like 13° by 4 PM. If we go out, bring my cardigan.

🌧️

Rain on the way now

Rain's coming around 3 PM, Mommy. If we go out, pack the rain cover.

OOTD photos, face kept private

Snap your baby in their outfit of the day. The app spots their face and covers it with a heart, so you can share the look without sharing your baby's face.

♥ Baby OOTD

Their own closet PLUS

Snap their clothes. It reads what each piece is, then dresses them from what they own.

👶

Star bodysuit

🌙

Bunny sack

🧶

Green cardigan

👖

Striped leggings

🧦

Socks

👒

Sun hat

Plan two weeks ahead PLUS

Outfits from the forecast for each day, outings at the park, and trips with a packing list.

Today

18

☀️

Mon

19

⛅

Tue

20

🌧️

Wed

21

☀️

Siri and widgets

See today's outfit on your Home Screen, or just ask Siri. Siri is Plus.

👕23°

Sam

Short sleeves, light trousers

“What should my baby wear?”

Memories

Every OOTD photo you share or save, kept day by day. The last week is free; Plus keeps them all.

Oct 18
Oct 16
Oct 14
Oct 12

More than one baby PLUS

Twins, siblings, cousins: each with their own outfit, closet and memories, one tap apart.

S Sam3 months old ✓
L Lina10 months old
+ Add a baby

Works with your room sensor PLUS

Connect a SwitchBot meter and every check uses the real nursery temperature. No smart sensor? Any room thermometer works.

🌡️ SwitchBot Apple Home · soon Google Nest · soon Netatmo · soon Govee · soon Aqara · soon

See sensors and how to connect

🔒

On your phone

Photos, the closet and memories stay on your phone. Turn on notifications and we keep only what they need.

♥

Faces stay private

Faces in OOTD photos are found and covered on the phone, never uploaded.

🚫

No ads, no tracking

We don't sell data or show ads. The privacy policy has the details.

Let your baby
tell you.

Baby OOTD is coming to iPhone first. Join the waitlist and we'll email you the day it's out. The first 50 get Plus free.

I have

The first 50 get Plus free: top 5 get 6 months, top 25 three, top 50 one. Share your link to move up.

Your spot on the waitlist

You're #–

You'll get an email as soon as the app launches.

  1. Top 56 months free
  2. Top 253 months free
  3. Top 501 month free

Each friend who joins with your link moves you up 3 spots.

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